Sophia Models is one of Calgary's longest standing modelling and talent agencies. Despite being one of the top agencies within the city, the owner of the business found that his website and social media management wasn't up to the industry standard. In comes VOX! Through precedent analysis of some of the world top modelling agencies, we workshopped what the evolution of the Sophia Models brand would look like. Sophia represents beauty, fashion, professionalism, so we designed a site that incorporated those aesthetic motifs.
In managing the @SophiaModelsInt Instagram, VOX was able to increase the amount of accounts that Sophia posts reached by 375%, the amount of accounts that engaged with Sophia content by 1,576%, and an increase in 226 followers, all within the first 90 days of social media management.
Social Media Management